Alex Machado

Web Developer

I build pixel-perfect, engaging, and user-friendly digital experiences.

About

I started my career back in 2018 as an email production developer learning the basics of HTML and CSS. Fast-forward to today, and I’ve had the privilege of managing a team of developers, building awesome digital experiences for hundreds of thousands of users.

My main focus lately is building websites and MarTech solutions for The Oxford Club. My interests lie in the intersection of design and engineering - things that look good but are also built well under the hood. I have most recently enjoyed working on a redesign project where we took a flagship website and converted it from WordPress and PHP to Contentful and Next.js.

When I’m not at the computer, I’m usually drawing, painting, hanging out with my cat, or trying to get the top score on the F-Zero leaderboard.

Experience

  1. 2021 - Present

    Build, style, and ship high-quality websites, MarTech solutions, and digital experiences for a diverse array of projects. Collaborated with UX/UI designers to implement responsive and visually appealing designs. Conducted code reviews and provided constructive feedback to team members, improving overall code quality.

    • HTML
    • CSS
    • Javascript
    • PHP
    • Python
    • node
    • Next.js
    • Contentful
    • WordPress
  2. 2019 - 2021

    Led a team of 3 developers, implementing email marketing strategies and optimizing code for improved performance, resulting in $12 million in revenue yearly. Worked closely with cross-functional teams to gather and refine project requirements. Diagnosed and resolved bugs and issues, ensuring a seamless user experience.

    • HTML
    • CSS
    • Email on Acid
    • LiquidScript
    • Blueshift
    • WordPress
  3. 2018 - 2019

    Worked as sole contributor implementing email marketing strategies and optimizing code for improved performance. Worked closely with cross-functional teams to gather and refine project requirements. Assisted migrating CMS platforms. Diagnosed and resolved bugs and issues, ensuring a seamless user experience.

    • HTML
    • CSS
    • Email on Acid
    • LiquidScript
    • Blueshift
    • WordPress